We are very pleased about your interest in our company. Data protection holds a particularly high priority for the management of H&Z.digital GmbH. The use of the H&Z.digital GmbH websites is generally possible without providing any personal data. However, if a data subject wishes to use special services of our company via our website, the processing of personal data may become necessary. If the processing of personal data is required and there is no legal basis for such processing, we generally obtain the consent of the data subject.
The processing of personal data, such as the name, address, email address, or telephone number of a data subject, is always carried out in accordance with the General Data Protection Regulation (GDPR) and in compliance with the country-specific data protection regulations applicable to H&Z.digital GmbH. With this privacy policy, our company aims to inform the public about the nature, scope, and purpose of the personal data we collect, use, and process. Furthermore, this privacy policy informs data subjects about their rights.
H&Z.digital GmbH, as the party responsible for processing, has implemented numerous technical and organizational measures to ensure the most comprehensive protection possible of the personal data processed through this website. Nevertheless, internet-based data transmissions can generally have security vulnerabilities, so absolute protection cannot be guaranteed. For this reason, every data subject is free to transmit personal data to us via alternative means, such as by telephone.
Our website includes tools from companies based in the USA, among others. When these tools are active, your personal data may be transferred to the US servers of the respective companies. We point out that the USA is not considered a safe third country within the meaning of EU data protection law. US companies are obliged to disclose personal data to security authorities without you, as the data subject, being able to take legal action against this. Therefore, it cannot be ruled out that US authorities (e.g., intelligence agencies) may process, analyze, and permanently store your data located on US servers for surveillance purposes. We have no influence over these processing activities.
- Terminology
The privacy policy of H&Z.digital GmbH is based on the terminology used by the European legislators in the adoption of the General Data Protection Regulation (GDPR). Our privacy policy is intended to be easily readable and understandable both for the public as well as for our customers and business partners. To ensure this, we would like to first explain the terminology used.
In this privacy policy, we use, among others, the following terms:
- a) personal data
Personal data means any information relating to an identified or identifiable natural person (hereinafter referred to as the “data subject”). An identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier, or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural, or social identity of that natural person.
- b) data subject
A data subject is any identified or identifiable natural person whose personal data is processed by the controller responsible for the processing.
- c) processing
Processing means any operation or set of operations performed on personal data, whether or not by automated means, such as collection, recording, organization, structuring, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination or otherwise making available, alignment or combination, restriction, erasure, or destruction.
- d) restriction of processing
Restriction of processing is the marking of stored personal data with the aim of limiting their future processing.
- e) profiling
Profiling is any form of automated processing of personal data consisting of the use of personal data to evaluate certain personal aspects relating to a natural person, in particular to analyze or predict aspects concerning the work performance, economic situation, health, personal preferences, interests, reliability, behavior, location, or movements of that natural person.
- f) Pseudonymization
Pseudonymization is the processing of personal data in such a way that the personal data can no longer be attributed to a specific data subject without the use of additional information, provided that such additional information is kept separately and is subject to technical and organizational measures to ensure that the personal data are not attributed to an identified or identifiable natural person.
- g) controller or responsible party for processing
Controller or responsible party for processing is the natural or legal person, authority, institution, or other body which alone or jointly with others determines the purposes and means of the processing of personal data. Where the purposes and means of such processing are determined by Union law or the law of the Member States, the controller or the specific criteria for its nomination may be provided for by Union law or the law of the Member States.
- h) processor
Processor is a natural or legal person, authority, institution, or other body that processes personal data on behalf of the controller.
- i) recipient
Recipient is a natural or legal person, authority, institution, or other body to whom personal data is disclosed, regardless of whether they are a third party or not. However, authorities that may receive personal data in the context of a specific investigation mandate under Union law or the law of the Member States are not considered recipients.
- j) third party
A third party is a natural or legal person, authority, institution, or other body other than the data subject, the controller, the processor, and the persons authorized to process personal data under the direct authority of the controller or the processor.
- k) consent
Consent is any freely given, specific, informed, and unambiguous indication of the data subject’s wishes by which they, by a statement or by a clear affirmative action, signify agreement to the processing of personal data relating to them.
- Name and address of the controller for processing
Controller within the meaning of the General Data Protection Regulation, other data protection laws applicable in the Member States of the European Union, and other provisions with data protection character is:
H&Z.digital GmbH
Max-Joseph-Str. 6
80333 Munich
Germany
Tel.: T +49 (0)89 24 29 690
Email: info@hz.digital
Website: www.hz.digital
- Name and address of the data protection officer
The data protection officer of the controller responsible for processing is:
Mprotect365 GmbH
Nordstraße 17-21
04105 Leipzig
Tel: 0341 9898546-0
Email: info@mprotect365.de
Any data subject may contact our data protection officer directly at any time with any questions or suggestions regarding data protection.
- Cookies
The websites of H&Z.digital GmbH use cookies. Cookies are text files that are stored on a computer system via an internet browser.
Numerous websites and servers use cookies. Many cookies contain a so-called cookie ID. A cookie ID is a unique identifier of the cookie. It consists of a string of characters through which websites and servers can be assigned to the specific internet browser in which the cookie was stored. This enables the visited websites and servers to distinguish the individual browser of the data subject from other internet browsers that contain different cookies. A specific internet browser can be recognized and identified again via the unique cookie ID.
By using cookies, H&Z.digital GmbH can provide users of this website with more user-friendly services that would not be possible without setting cookies.
By means of a cookie, the information and offers on our website can be optimized in the interest of the user. As already mentioned, cookies enable us to recognize the users of our website. The purpose of this recognition is to make it easier for users to use our website. For example, a user of a website that uses cookies does not have to enter their login details again on each visit because this is taken over by the website and the cookie stored on the user’s computer system. Another example is the cookie of a shopping cart in an online shop. The online shop remembers the items a customer has placed in the virtual shopping cart via a cookie.
The data subject can prevent the setting of cookies by our website at any time by adjusting the settings of the internet browser used and thus permanently object to the setting of cookies. Furthermore, cookies that have already been set can be deleted at any time via an internet browser or other software programs. This is possible in all common internet browsers. If the data subject disables the setting of cookies in the internet browser used, it may be that not all functions of our website can be used to their full extent.
- Collection of general data and information
The website of H&Z.digital GmbH collects a range of general data and information with each access to the website by a data subject or an automated system. This general data and information are stored in the server’s log files. The data collected may include (1) the types and versions of browsers used, (2) the operating system of the accessing system, (3) the website from which an accessing system reaches our website (so-called referrer), (4) the subpages that are accessed on our website via an accessing system, (5) the date and time of access to the website, (6) an Internet Protocol (IP) address, (7) the internet service provider of the accessing system, and (8) other similar data and information that serve to prevent risks in the event of attacks on our information technology systems.
When using this general data and information, H&Z.digital GmbH does not draw any conclusions about the data subject. Rather, this information is needed to (1) correctly deliver the content of our website, (2) optimize the content of our website as well as the advertising for it, (3) ensure the permanent functionality of our information technology systems and the technology of our website, and (4) provide law enforcement authorities with the necessary information for prosecution in the event of a cyberattack. These anonymously collected data and information are therefore evaluated by H&Z.digital GmbH on the one hand statistically and on the other hand with the aim of increasing data protection and data security in our company, ultimately to ensure an optimal level of protection for the personal data we process. The anonymous data from the server log files are stored separately from all personal data provided by a data subject.
- Registration on our website
The data subject has the possibility to register on the website of the controller responsible for processing by providing personal data. Which personal data are transmitted to the controller depends on the respective input mask used for registration. The personal data entered by the data subject are collected and stored exclusively for internal use by the controller and for its own purposes. The controller may arrange the transfer of data to one or more processors, for example, a parcel service provider, who also uses the personal data exclusively for internal purposes attributable to the controller.
By registering on the website of the controller responsible for processing, the IP address assigned to the data subject by their internet service provider (ISP), as well as the date and time of registration, are also stored. The storage of this data is based on the fact that only in this way can misuse of our services be prevented, and these data enable the investigation of committed offenses if necessary. In this respect, the storage of this data is necessary to secure the controller responsible for processing. A transfer of this data to third parties generally does not take place unless there is a legal obligation to do so or the transfer serves law enforcement purposes.
The registration of the data subject by voluntarily providing personal data serves the controller responsible for processing to offer the data subject content or services that, due to their nature, can only be provided to registered users. Registered persons have the option to change the personal data provided during registration at any time or to have them completely deleted from the data inventory of the controller responsible for processing.
The controller responsible for processing shall provide any data subject, upon request, with information about which personal data concerning them is stored at any time. Furthermore, the controller shall correct or delete personal data upon the data subject’s request or indication, provided that no statutory retention obligations oppose this. All employees of the controller responsible for processing are available to the data subject as contact persons in this context.
- Subscription to our newsletter
On the website of H&Z.digital GmbH, users are given the opportunity to subscribe to our company’s newsletter. Which personal data are transmitted to the controller responsible for processing when ordering the newsletter is determined by the input form used for this purpose.
H&Z.digital GmbH regularly informs its customers and business partners about the company’s offers via a newsletter. The newsletter can generally only be received by the data subject if (1) the data subject has a valid email address and (2) the data subject registers for the newsletter. For legal reasons, a confirmation email is sent to the email address provided by the data subject for the first time for the newsletter subscription using the double opt-in procedure. This confirmation email serves to verify whether the owner of the email address, as the data subject, has authorized the receipt of the newsletter.
When registering for the newsletter, we also store the IP address assigned by the internet service provider (ISP) of the computer system used by the data subject at the time of registration, as well as the date and time of registration. The collection of this data is necessary to be able to trace any (possible) misuse of the data subject’s email address at a later time and therefore serves the legal protection of the controller responsible for processing.
The personal data collected during registration for the newsletter are used exclusively for sending our newsletter. Furthermore, newsletter subscribers may be informed by email if this is necessary for the operation of the newsletter service or for related registration, such as in the case of changes to the newsletter offering or changes in the technical conditions. There is no transfer of personal data collected within the newsletter service to third parties. The subscription to our newsletter can be canceled by the data subject at any time. Consent to the storage of personal data that the data subject has given us for sending the newsletter can be revoked at any time. For the purpose of revoking consent, each newsletter contains a corresponding link. Furthermore, it is possible to unsubscribe from the newsletter at any time directly on the website of the controller responsible for processing or to notify the controller in another way.
- Newsletter tracking
The newsletters of H&Z.digital GmbH contain so-called tracking pixels. A tracking pixel is a miniature graphic embedded in emails sent in HTML format to enable log file recording and log file analysis. This allows a statistical evaluation of the success or failure of online marketing campaigns. Based on the embedded tracking pixel, H&Z.digital GmbH can determine whether and when an email was opened by a data subject and which links contained in the email were clicked by the data subject.
The personal data collected via the tracking pixels contained in the newsletters are stored and analyzed by the controller responsible for processing in order to optimize the newsletter distribution and to better tailor the content of future newsletters to the interests of the data subject. These personal data are not passed on to third parties. Data subjects have the right at any time to revoke the separate consent given via the double opt-in procedure in this regard. After a revocation, these personal data will be deleted by the controller responsible for processing. An unsubscribe from receiving the newsletter is automatically considered by H&Z.digital GmbH as a revocation.
- Contact option via the website
The website of H&Z.digital GmbH contains information required by law that enables quick electronic contact with our company as well as direct communication with us, which also includes a general address of the so-called electronic mail (email address). If a data subject contacts the controller responsible for processing by email or via a contact form, the personal data transmitted by the data subject are automatically stored. Such personal data voluntarily transmitted by a data subject to the controller responsible for processing are stored for the purpose of processing or contacting the data subject. There is no transfer of this personal data to third parties.
- Subscription to comments on the blog on the website
Comments posted on the blog of H&Z.digital GmbH can generally be subscribed to by third parties. In particular, there is the possibility for a commentator to subscribe to the comments following their own comment on a specific blog post.
If a data subject chooses the option to subscribe to comments, the controller responsible for processing sends an automatic confirmation email to verify via the double opt-in procedure whether the owner of the specified email address has indeed opted for this option. The option to subscribe to comments can be terminated at any time.
- Routine deletion and blocking of personal data
The controller responsible for processing processes and stores personal data of the data subject only for the period necessary to achieve the storage purpose or as provided for by the European legislators or another legislator in laws or regulations to which the controller is subject.
If the storage purpose no longer applies or a storage period prescribed by the European legislators or another competent legislator expires, the personal data will be routinely blocked or deleted in accordance with legal requirements.
- Rights of the data subject
- a) Right to confirmation
Every data subject has the right granted by the European legislators to request from the controller responsible for processing confirmation as to whether personal data concerning them is being processed. If a data subject wishes to exercise this right to confirmation, they may contact an employee of the controller responsible for processing at any time.
- b) Right to information
Every data subject whose personal data is processed has the right granted by the European legislators to obtain, at any time and free of charge, information from the controller responsible for processing about the personal data stored about them and to receive a copy of this information. Furthermore, the European legislators have granted the data subject the right to be informed about the following:
- the purposes of the processing
- the categories of personal data that are processed
- the recipients or categories of recipients to whom the personal data have been or will be disclosed, in particular recipients in third countries or international organizations
- where possible, the intended duration for which the personal data will be stored, or, if that is not possible, the criteria used to determine that duration
- the existence of a right to rectification or erasure of personal data concerning them or to restriction of processing by the controller or to object to such processing
- the existence of a right to lodge a complaint with a supervisory authority
- if the personal data were not collected from the data subject: all available information about the source of the data
- the existence of automated decision-making, including profiling, pursuant to Article 22(1) and (4) of the GDPR and — at least in those cases — meaningful information about the logic involved as well as the significance and the envisaged consequences of such processing for the data subject
Furthermore, the data subject has the right to be informed whether personal data have been transferred to a third country or to an international organization. If this is the case, the data subject also has the right to obtain information about the appropriate safeguards related to the transfer.
If a data subject wishes to exercise this right of access, they may contact an employee of the controller responsible for processing at any time.
- c) Right to Rectification
Every data subject whose personal data is processed has the right granted by the European legislators to request the immediate correction of inaccurate personal data concerning them. Furthermore, the data subject has the right, taking into account the purposes of the processing, to request the completion of incomplete personal data — including by means of a supplementary statement.
If a data subject wishes to exercise this right to rectification, they may contact an employee of the controller responsible for processing at any time.
- d) Right to erasure (right to be forgotten)
Every data subject whose personal data is processed has the right granted by the European legislators to request the controller to delete personal data concerning them without undue delay, provided that one of the following reasons applies and insofar as the processing is not necessary:
- The personal data were collected or otherwise processed for purposes for which they are no longer necessary.
- The data subject withdraws their consent on which the processing was based according to Article 6(1)(a) or Article 9(2)(a) of the GDPR, and there is no other legal basis for the processing.
- The data subject objects to the processing pursuant to Article 21(1) of the GDPR, and there are no overriding legitimate grounds for the processing, or the data subject objects to the processing pursuant to Article 21(2) of the GDPR.
- The personal data have been unlawfully processed.
- The deletion of personal data is necessary to fulfill a legal obligation under Union law or the law of the Member States to which the controller is subject.
- The personal data were collected in relation to information society services offered pursuant to Article 8(1) of the GDPR.
If one of the above reasons applies and a data subject wishes to request the deletion of personal data stored by Transform8 GmbH, they may contact an employee of the controller responsible for processing at any time. The employee of H&Z.digital GmbH will ensure that the deletion request is promptly complied with.
If the personal data have been made public by H&Z.digital GmbH and our company, as the controller, is obliged to delete the personal data pursuant to Article 17(1) of the GDPR, H&Z.digital GmbH shall take appropriate measures, including technical measures, considering the available technology and implementation costs, to inform other controllers processing the published personal data that the data subject has requested the deletion of all links to such personal data or copies or replications of such personal data, insofar as the processing is not required. The employee of H&Z.digital GmbH will take the necessary action on a case-by-case basis.
- e) Right to restriction of processing
Every data subject whose personal data is processed has the right granted by the European legislators to request the restriction of processing by the controller if one of the following conditions is met:
- The accuracy of the personal data is contested by the data subject, for a period enabling the controller to verify the accuracy of the personal data.
- The processing is unlawful, the data subject objects to the deletion of the personal data, and instead requests the restriction of the use of the personal data.
- The controller no longer needs the personal data for the purposes of processing, but the data subject requires them for the establishment, exercise, or defense of legal claims.
- The data subject has objected to the processing pursuant to Article 21(1) of the GDPR, and it has not yet been determined whether the legitimate grounds of the controller override those of the data subject.
If one of the above conditions is met and a data subject wishes to request the restriction of personal data stored by H&Z.digital GmbH, they may contact an employee of the controller responsible for processing at any time. The employee of H&Z.digital GmbH will arrange for the restriction of processing.
- f) Right to data portability
Every data subject whose personal data is processed has the right granted by the European legislators to receive the personal data concerning them, which they have provided to a controller, in a structured, commonly used, and machine-readable format. They also have the right to transmit those data to another controller without hindrance from the controller to whom the personal data have been provided, provided that the processing is based on consent pursuant to Article 6(1)(a) or Article 9(2)(a) of the GDPR or on a contract pursuant to Article 6(1)(b) of the GDPR and the processing is carried out by automated means, unless the processing is necessary for the performance of a task carried out in the public interest or in the exercise of official authority vested in the controller.
Furthermore, when exercising their right to data portability pursuant to Article 20(1) of the GDPR, the data subject has the right to have the personal data transmitted directly from one controller to another, insofar as this is technically feasible and provided that it does not adversely affect the rights and freedoms of others.
To exercise the right to data portability, the data subject may contact an employee of H&Z.digital GmbH at any time.
- g) Right to object
Every data subject whose personal data is processed has the right granted by the European legislators to object at any time, for reasons arising from their particular situation, to the processing of personal data concerning them which is based on Article 6(1)(e) or (f) of the GDPR. This also applies to profiling based on these provisions.
H&Z.digital GmbH will no longer process the personal data in the event of an objection, unless we can demonstrate compelling legitimate grounds for the processing that override the interests, rights, and freedoms of the data subject, or the processing serves the establishment, exercise, or defense of legal claims.
If H&Z.digital GmbH processes personal data for the purpose of direct advertising, the data subject has the right to object at any time to the processing of personal data for such advertising purposes. This also applies to profiling insofar as it is related to such direct advertising. If the data subject objects to the processing for direct advertising purposes with H&Z.digital GmbH, H&Z.digital GmbH will no longer process the personal data for these purposes.
Furthermore, the data subject has the right to object, for reasons arising from their particular situation, to the processing of personal data concerning them carried out by H&Z.digital GmbH for scientific or historical research purposes or for statistical purposes pursuant to Article 89(1) of the GDPR, unless such processing is necessary for the performance of a task carried out for reasons of public interest.
To exercise the right to object, the data subject may contact any employee of H&Z.digital GmbH or another employee directly. Furthermore, the data subject is free to exercise their right to object in connection with the use of information society services, regardless of Directive 2002/58/EC, by means of automated procedures using technical specifications.
- h) Automated individual decision-making including profiling
Every data subject whose personal data is processed has the right granted by the European legislators not to be subject to a decision based solely on automated processing — including profiling — which produces legal effects concerning them or similarly significantly affects them, unless the decision (1) is necessary for entering into or performing a contract between the data subject and the controller, or (2) is authorized by Union or Member State law to which the controller is subject and which contains appropriate measures to safeguard the rights and freedoms as well as the legitimate interests of the data subject, or (3) is based on the explicit consent of the data subject.
If the decision (1) is necessary for entering into or performing a contract between the data subject and the controller, or (2) is based on the explicit consent of the data subject, H&Z.digital GmbH shall take appropriate measures to safeguard the rights and freedoms as well as the legitimate interests of the data subject. These measures shall include at least the right to obtain human intervention by the controller, to express their own point of view, and to contest the decision.
If the data subject wishes to assert rights related to automated decisions, they may contact an employee of the controller responsible for processing at any time.
- i) Right to withdraw a data protection consent
Every data subject whose personal data is processed has the right granted by the European legislators to withdraw consent to the processing of personal data at any time.
If the data subject wishes to exercise their right to withdraw consent, they may contact an employee of the controller responsible for processing at any time.
- Privacy Policy on the Use and Deployment of etracker
The controller responsible for processing has integrated components from the company etracker on this website. Etracker is a web analytics service. Web analytics involves the collection, gathering, and evaluation of data about the behavior of visitors to websites. A web analytics service records, among other things, data about which website a data subject came from to reach a website (so-called referrer), which subpages of the website were accessed, or how often and for how long a subpage was viewed. Web analytics is primarily used to optimize a website and to perform cost-benefit analyses of online advertising.
The operating company of etracker is etracker GmbH, Erste Brunnenstraße 1, 20459 Hamburg, Germany.
Etracker sets a cookie on the data subject’s information technology system. What cookies are has already been explained above. Each time one of the individual pages of this website, operated by the controller responsible for processing and on which an etracker component is integrated, is accessed, the internet browser on the data subject’s information technology system is automatically instructed by the respective etracker component to transmit data to etracker for marketing and optimization purposes. As part of this technical process, etracker obtains knowledge of data that are subsequently used to create pseudonymous user profiles. The user profiles thus obtained serve to analyze the behavior of the data subject who accessed the controller’s website and are evaluated with the aim of improving and optimizing the website. The data collected via the etracker component are not used to identify the data subject without the prior obtaining of a separate and explicit consent from the data subject. These data are not merged with personal data or other data that contain the same pseudonym.
The data subject can prevent the setting of cookies by our website at any time, as already explained above, by adjusting the settings of the internet browser used and thus permanently object to the setting of cookies. Such a setting of the internet browser used would also prevent etracker from setting a cookie on the data subject’s information technology system. In addition, cookies already set by etracker can be deleted at any time via the internet browser or other software programs.
Furthermore, the data subject has the option to object to the collection of data generated by the etracker cookie related to the use of this website and to the processing of this data by etracker and to prevent such collection. To do so, the data subject must click the cookie-setting button under the link http://www.etracker.de/privacy?et=V23Jbb, which sets an opt-out cookie. The opt-out cookie set by the objection is stored on the information technology system used by the data subject. If the cookies on the data subject’s system are deleted after an objection, the data subject must visit the link again and set a new opt-out cookie.
However, by setting the opt-out cookie, there is a possibility that the websites of the controller responsible for processing may no longer be fully usable for the data subject.
The applicable privacy policy of etracker can be accessed at https://www.etracker.com/de/datenschutz.html.
- Privacy Policy on the Use and Deployment of Google Analytics (with Anonymization Function)
The controller responsible for processing has integrated the Google Analytics component (with anonymization function) on this website. Google Analytics is a web analytics service. Web analytics involves the collection, gathering, and evaluation of data about the behavior of visitors to websites. A web analytics service records, among other things, data about which website a data subject came from to reach a website (so-called referrer), which subpages of the website were accessed, or how often and for how long a subpage was viewed. Web analytics is primarily used to optimize a website and to perform cost-benefit analyses of online advertising.
The operating company of the Google Analytics component is Google Ireland Limited, Gordon House, Barrow Street, Dublin, D04 E5W5, Ireland.
The controller responsible for processing uses the addition “_gat._anonymizeIp” for web analysis via Google Analytics. This addition ensures that the IP address of the data subject’s internet connection is shortened and anonymized by Google when access to our websites occurs from a member state of the European Union or from another contracting state of the Agreement on the European Economic Area.
The purpose of the Google Analytics component is to analyze the visitor traffic on our website. Google uses the data and information obtained, among other things, to evaluate the use of our website, to compile online reports for us that show the activities on our websites, and to provide other services related to the use of our website.
Google Analytics sets a cookie on the data subject’s information technology system. What cookies are has already been explained above. By setting the cookie, Google is enabled to analyze the use of our website. Each time one of the individual pages of this website, operated by the controller responsible for processing and on which a Google Analytics component is integrated, is accessed, the internet browser on the data subject’s information technology system is automatically instructed by the respective Google Analytics component to transmit data to Google for the purpose of online analysis. As part of this technical process, Google obtains knowledge of personal data, such as the IP address of the data subject, which Google uses, among other things, to trace the origin of visitors and clicks and subsequently to enable commission accounting.
The cookie stores personal information, such as the time of access, the location from which an access was made, and the frequency of visits to our website by the data subject. With each visit to our websites, this personal data, including the IP address of the internet connection used by the data subject, is transmitted to Google in the United States of America. This personal data is stored by Google in the United States of America. Google may disclose this personal data collected through the technical process to third parties.
The data subject can prevent the setting of cookies by our website at any time, as already explained above, by adjusting the settings of the internet browser used and thus permanently object to the setting of cookies. Such a setting of the internet browser used would also prevent Google from setting a cookie on the data subject’s information technology system. In addition, a cookie already set by Google Analytics can be deleted at any time via the internet browser or other software programs.
Furthermore, the data subject has the option to object to the collection of data generated by Google Analytics related to the use of this website and to the processing of this data by Google and to prevent such collection. To do so, the data subject must download and install a browser add-on available at the following link: https://tools.google.com/dlpage/gaoptout. This browser add-on informs Google Analytics via JavaScript that no data and information about visits to websites may be transmitted to Google Analytics. The installation of the browser add-on is considered by Google as an objection. If the data subject’s information technology system is deleted, formatted, or reinstalled at a later time, the browser add-on must be reinstalled by the data subject to deactivate Google Analytics. If the browser add-on is uninstalled or deactivated by the data subject or another person within their sphere of control, it is possible to reinstall or reactivate the browser add-on.
Further information and the applicable privacy policies of Google can be accessed at https://www.google.de/intl/de/policies/privacy/ and at http://www.google.com/analytics/terms/de.html. Google Analytics is explained in more detail at this link: https://www.google.com/intl/de_de/analytics/.
- Privacy Policy on the Use and Deployment of Instagram
The controller responsible for processing has integrated components of the Instagram service on this website. Instagram is a service that qualifies as an audiovisual platform and enables users to share photos and videos as well as to further distribute such data on other social networks.
The operating company of the Instagram services is Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland.
Each time one of the individual pages of this website, operated by the controller responsible for processing and on which an Instagram component (Insta-Button) is integrated, is accessed, the internet browser on the data subject’s information technology system is automatically instructed by the respective Instagram component to download a representation of the corresponding Instagram component. As part of this technical process, Instagram obtains knowledge of which specific subpage of our website is visited by the data subject.
If the data subject is simultaneously logged into Instagram, Instagram recognizes with each visit to our website by the data subject and throughout the entire duration of the respective stay on our website which specific subpage the data subject visits. This information is collected by the Instagram component and assigned by Instagram to the respective Instagram account of the data subject. If the data subject clicks one of the Instagram buttons integrated on our website, the data and information transmitted in this context are assigned to the personal Instagram user account of the data subject and stored and processed by Instagram.
Instagram receives information via the Instagram component whenever the data subject visits our website, provided that the data subject is simultaneously logged into Instagram at the time of accessing our website; this occurs regardless of whether the data subject clicks on the Instagram component or not. If the data subject does not wish to have such information transmitted to Instagram, they can prevent this transmission by logging out of their Instagram account before accessing our website.
Further information and the applicable privacy policies of Instagram can be accessed at https://help.instagram.com/155833707900388 and https://www.instagram.com/about/legal/privacy/.
- Privacy Policy on the Use and Deployment of Jetpack for WordPress
The controller responsible for processing has integrated Jetpack on this website. Jetpack is a WordPress plugin that offers the operator of a WordPress-based website additional functions. Among other things, Jetpack allows the website operator to have an overview of the visitors to the site. By displaying related posts and publications or the possibility to share content on the site, it is also possible to increase visitor numbers. Additionally, security features are integrated into Jetpack, so that a website using Jetpack is better protected against brute-force attacks. Jetpack also optimizes and accelerates the loading of images integrated on the website.
The operating company of the Jetpack plugin for WordPress is Automattic A8C Ireland Ltd., Business Centre, No.1 Lower Mayor Street, International Financial Services Centre, Dublin 1, Ireland.
Jetpack sets a cookie on the data subject’s information technology system. What cookies are has already been explained above. Each time one of the individual pages of this website, operated by the controller responsible for processing and on which a Jetpack component is integrated, is accessed, the internet browser on the data subject’s information technology system is automatically instructed by the respective Jetpack component to transmit data to Automattic for analysis purposes. As part of this technical process, Automattic obtains knowledge of data that are subsequently used to create an overview of website visits. The data thus obtained serve to analyze the behavior of the data subject who accessed the controller’s website and are evaluated with the aim of optimizing the website. The data collected via the Jetpack component are not used to identify the data subject without prior obtaining of a separate explicit consent from the data subject. The data also become known to Quantcast. Quantcast uses the data for the same purposes as Automattic.
The data subject can prevent the setting of cookies by our website at any time, as already explained above, by adjusting the settings of the internet browser used and thus permanently object to the setting of cookies. Such a setting of the internet browser used would also prevent Automattic/Quantcast from setting a cookie on the data subject’s information technology system. In addition, cookies already set by Automattic can be deleted at any time via the internet browser or other software programs.
Furthermore, the data subject has the option to object to the collection of data generated by the Jetpack cookie related to the use of this website and to the processing of this data by Automattic/Quantcast and to prevent such collection. To do so, the data subject must click the opt-out button at the following link: https://www.quantcast.com/opt-out/, which sets an opt-out cookie. The opt-out cookie set by the objection is stored on the information technology system used by the data subject. If the cookies on the data subject’s system are deleted after an objection, the data subject must visit the link again and set a new opt-out cookie.
However, by setting the opt-out cookie, there is a possibility that the websites of the controller responsible for processing may no longer be fully usable for the data subject.
The applicable privacy policy of Automattic can be accessed at https://automattic.com/privacy/. The applicable privacy policy of Quantcast can be accessed at https://www.quantcast.com/privacy/.
- Privacy Policy on the Use and Deployment of LinkedIn
The controller responsible for processing has integrated components of LinkedIn Corporation on this website. LinkedIn is an internet-based social network that enables users to connect with existing business contacts as well as to establish new business contacts. Over 400 million registered users use LinkedIn in more than 200 countries. This makes LinkedIn currently the largest platform for business contacts and one of the most visited websites in the world.
A. For data protection matters outside the USA, LinkedIn Ireland, Privacy Policy Issues, Wilton Plaza, Wilton Place, Dublin 2, Ireland, is responsible.
Each time our website, which is equipped with a LinkedIn component (LinkedIn plug-in), is accessed, this component causes the browser used by the data subject to download a corresponding representation of the LinkedIn component. Further information about the LinkedIn plug-ins can be found at https://developer.linkedin.com/plugins. As part of this technical process, LinkedIn obtains knowledge of which specific subpage of our website is visited by the data subject.
If the data subject is simultaneously logged into LinkedIn, LinkedIn recognizes with each visit to our website by the data subject and throughout the entire duration of the respective stay on our website which specific subpage of our website the data subject visits. This information is collected by the LinkedIn component and assigned by LinkedIn to the respective LinkedIn account of the data subject. If the data subject clicks on a LinkedIn button integrated on our website, LinkedIn assigns this information to the personal LinkedIn user account of the data subject and stores this personal data.
LinkedIn receives information via the LinkedIn component whenever the data subject visits our website, provided that the data subject is simultaneously logged into LinkedIn at the time of accessing our website; this occurs regardless of whether the data subject clicks on the LinkedIn component or not. If the data subject does not wish to have such information transmitted to LinkedIn, they can prevent this transmission by logging out of their LinkedIn account before accessing our website.
LinkedIn offers the option to unsubscribe from email messages, SMS messages, and targeted advertisements, as well as to manage ad settings, at https://www.linkedin.com/psettings/guest-controls. LinkedIn also uses partners such as Quantcast, Google Analytics, BlueKai, DoubleClick, Nielsen, Comscore, Eloqua, and Lotame, who may set cookies. Such cookies can be declined at https://www.linkedin.com/legal/cookie-policy. The applicable privacy policy of LinkedIn can be accessed at https://www.linkedin.com/legal/privacy-policy. The LinkedIn cookie policy is available at https://www.linkedin.com/legal/cookie-policy.
- Privacy Policy on the Use and Deployment of SlideShare
The controller responsible for processing has integrated SlideShare components on this website. LinkedIn SlideShare enables, as a file hosting service, the exchange and archiving of presentations and other documents such as PDF files, videos, and webinars. The file hosting service allows users to upload media content in all common formats, with the documents either made publicly accessible or marked as private.
The operating company of SlideShare is LinkedIn Ireland Unlimited Company, Wilton Plaza, Wilton Place, Dublin 2, Ireland.
LinkedIn SlideShare provides so-called embed codes for the media content stored there (presentations, PDF files, videos, photos, etc.). Embed codes are program codes that are embedded in websites with the aim of displaying external content on one’s own website. Embed codes make it possible to reproduce content on one’s own website without storing it on one’s own server and thus potentially infringing the reproduction rights of the respective copyright holder of the content. Another advantage of using an embed code is that the respective website operator does not use their own storage space, thereby relieving their own server. An embed code can be embedded at any point on another website, so that external content can also be inserted within one’s own text. The purpose of using LinkedIn SlideShare is to relieve our server as well as to avoid copyright infringements while simultaneously using third-party content.
Each time our website, which is equipped with a SlideShare component (embed codes), is accessed, this component causes the browser you use to download the corresponding embedded data from SlideShare. As part of this technical process, LinkedIn obtains knowledge of which specific subpage of our website is visited by the data subject.
If the data subject is simultaneously logged into SlideShare, SlideShare recognizes with each visit to our website by the data subject and throughout the entire duration of the respective stay on our website which specific subpage the data subject visits. This information is collected by SlideShare and assigned by LinkedIn to the respective SlideShare account of the data subject.
LinkedIn receives information via the SlideShare component whenever the data subject visits our website, provided that the data subject is simultaneously logged into SlideShare at the time of accessing our website; this occurs regardless of whether the data subject clicks on the embedded media content or not. If the data subject does not wish to have such information transmitted to LinkedIn, they can prevent this transmission by logging out of their SlideShare account before accessing our website.
LinkedIn also uses partners such as Quantcast, Google Analytics, BlueKai, DoubleClick, Nielsen, Comscore, Eloqua, and Lotame, who may set cookies. Such cookies can be declined at https://www.linkedin.com/legal/cookie-policy. The applicable privacy policies of LinkedIn can be accessed at https://www.linkedin.com/legal/privacy-policy.
- Privacy Policy on the Use and Deployment of Twitter
The controller responsible for processing has integrated components from Twitter on this website. Twitter is a multilingual publicly accessible microblogging service where users can publish and share so-called tweets, i.e., short messages limited to 280 characters. These short messages are accessible to everyone, including persons not registered on Twitter. However, the tweets are also displayed to the so-called followers of the respective user. Followers are other Twitter users who follow a user’s tweets. Furthermore, Twitter enables reaching a broad audience through hashtags, links, or retweets.
The operating company of Twitter is Twitter International Company, One Cumberland Place, Fenian Street, Dublin 2, D02 AX07, Ireland.
Each time one of the individual pages of this website, operated by the controller responsible for processing and on which a Twitter component (Twitter button) is integrated, is accessed, the internet browser on the data subject’s information technology system is automatically instructed by the respective Twitter component to download a representation of the corresponding Twitter component from Twitter. Further information about the Twitter buttons can be found at https://about.twitter.com/de/resources/buttons. As part of this technical process, Twitter obtains knowledge of which specific subpage of our website is visited by the data subject. The purpose of integrating the Twitter component is to enable our users to share the content of this website, to make this website known in the digital world, and to increase our visitor numbers.
If the data subject is simultaneously logged into Twitter, Twitter recognizes with each visit to our website by the data subject and throughout the entire duration of the respective stay on our website which specific subpage of our website the data subject visits. This information is collected by the Twitter component and assigned by Twitter to the respective Twitter account of the data subject. If the data subject clicks on one of the Twitter buttons integrated on our website, the data and information transmitted in this context are assigned to the personal Twitter user account of the data subject and stored and processed by Twitter.
Twitter receives information via the Twitter component whenever the data subject visits our website, provided that the data subject is simultaneously logged into Twitter at the time of accessing our website; this occurs regardless of whether the data subject clicks on the Twitter component or not. If the data subject does not wish to have such information transmitted to Twitter, they can prevent this transmission by logging out of their Twitter account before accessing our website.
The applicable privacy policy of Twitter can be accessed at https://twitter.com/privacy?lang=de.
- Privacy Policy on the Use and Deployment of Xing
The controller responsible for processing has integrated components from Xing on this website. Xing is an internet-based social network that enables users to connect with existing business contacts as well as to establish new business contacts. Individual users can create a personal profile on Xing. Companies can, for example, create company profiles or publish job offers on Xing.
The operating company of Xing is XING SE, Dammtorstraße 30, 20354 Hamburg, Germany.
Each time one of the individual pages of this website, operated by the controller responsible for processing and on which a Xing component (Xing plug-in) is integrated, is accessed, the internet browser on the data subject’s information technology system is automatically instructed by the respective Xing component to download a representation of the corresponding Xing component from Xing. Further information about the Xing plug-ins can be found at https://dev.xing.com/plugins. As part of this technical process, Xing obtains knowledge of which specific subpage of our website is visited by the data subject.
If the data subject is simultaneously logged into Xing, Xing recognizes with each visit to our website by the data subject and throughout the entire duration of the respective stay on our website which specific subpage of our website the data subject visits. This information is collected by the Xing component and assigned by Xing to the respective Xing account of the data subject. If the data subject clicks on one of the Xing buttons integrated on our website, for example the “Share” button, Xing assigns this information to the personal Xing user account of the data subject and stores this personal data.
Xing receives information via the Xing component whenever the data subject visits our website, provided that the data subject is simultaneously logged into Xing at the time of accessing our website; this occurs regardless of whether the data subject clicks on the Xing component or not. If the data subject does not wish to have such information transmitted to Xing, they can prevent this transmission by logging out of their Xing account before accessing our website.
The privacy policy published by Xing, which can be accessed at https://www.xing.com/privacy, provides information about the collection, processing, and use of personal data by Xing. Furthermore, Xing has published data protection information for the XING Share Button at https://www.xing.com/app/share?op=data_protection.
- Privacy Policy on the Use and Deployment of YouTube
The controller responsible for processing has integrated components from YouTube on this website. YouTube is an internet video portal that allows video publishers to upload video clips free of charge and enables other users to watch, rate, and comment on these videos also free of charge. YouTube permits the publication of all types of videos, which is why complete film and television shows, as well as music videos, trailers, or user-generated videos, can be accessed via the internet portal.
The operating company of YouTube is Google Ireland Limited, Gordon House, Barrow Street, Dublin, D04 E5W5, Ireland.
Each time one of the individual pages of this website, operated by the controller responsible for processing and on which a YouTube component (YouTube video) is integrated, is accessed, the internet browser on the data subject’s information technology system is automatically instructed by the respective YouTube component to download a representation of the corresponding YouTube component from YouTube. Further information about YouTube can be accessed at https://www.youtube.com/yt/about/de/. As part of this technical process, YouTube and Google obtain knowledge of which specific subpage of our website is visited by the data subject.
If the data subject is simultaneously logged into YouTube, YouTube recognizes, upon accessing a subpage that contains a YouTube video, which specific subpage of our website the data subject visits. This information is collected by YouTube and Google and assigned to the respective YouTube account of the data subject.
YouTube and Google receive information via the YouTube component whenever the data subject visits our website, provided that the data subject is simultaneously logged into YouTube at the time of accessing our website; this occurs regardless of whether the data subject clicks on a YouTube video or not. If the data subject does not wish to have such information transmitted to YouTube and Google, they can prevent this transmission by logging out of their YouTube account before accessing our website.
The privacy policy published by YouTube, which can be accessed at https://www.google.de/intl/de/policies/privacy/, provides information about the collection, processing, and use of personal data by YouTube and Google.
- Payment method: Privacy policy for the Use of PayPal as payment method
The controller responsible for processing has integrated components from PayPal on this website. PayPal is an online payment service provider. Payments are processed via so-called PayPal accounts, which represent virtual private or business accounts. Additionally, PayPal offers the possibility to process virtual payments via credit cards if a user does not have a PayPal account. A PayPal account is managed via an email address, which is why there is no traditional account number. PayPal enables online payments to third parties to be initiated or payments to be received. Furthermore, PayPal acts as a trustee and offers buyer protection services.
The European operating company of PayPal is PayPal (Europe) S.à.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg.
If the data subject selects “PayPal” as the payment method during the ordering process in our online shop, data of the data subject will be automatically transmitted to PayPal. By choosing this payment option, the data subject consents to the transmission of personal data necessary for payment processing.
The personal data transmitted to PayPal usually include first name, last name, address, email address, IP address, telephone number, mobile phone number, or other data necessary for payment processing. Personal data related to the respective order are also necessary for the processing of the purchase contract.
The transmission of data serves the purpose of payment processing and fraud prevention. The controller responsible for processing will transmit personal data to PayPal especially when there is a legitimate interest in the transmission. The personal data exchanged between PayPal and the controller may be transmitted by PayPal to credit agencies. This transmission serves the purpose of identity and creditworthiness verification.
PayPal may forward personal data to affiliated companies and service providers or subcontractors, insofar as this is necessary to fulfill contractual obligations or the data are to be processed on behalf of PayPal.
The data subject has the possibility to revoke their consent to the handling of personal data at any time with PayPal. A revocation does not affect personal data that must be processed, used, or transmitted necessarily for (contractual) payment processing.
The applicable privacy policy of PayPal can be accessed at https://www.paypal.com/de/webapps/mpp/ua/privacy-full.
- Legal basis of the processing
Article 6(1)(a) of the GDPR serves as the legal basis for our company for processing operations where we obtain consent for a specific processing purpose. If the processing of personal data is necessary for the performance of a contract to which the data subject is a party, such as processing operations required for the delivery of goods or the provision of other services or consideration, the processing is based on Article 6(1)(b) of the GDPR. The same applies to processing operations necessary for the implementation of pre-contractual measures, for example, in cases of inquiries about our products or services. If our company is subject to a legal obligation that requires the processing of personal data, such as to fulfill tax obligations, the processing is based on Article 6(1)(c) of the GDPR. In rare cases, the processing of personal data may be necessary to protect the vital interests of the data subject or another natural person. This would be the case, for example, if a visitor to our company were injured and their name, age, health insurance data, or other vital information had to be passed on to a doctor, hospital, or other third parties. Then the processing would be based on Article 6(1)(d) of the GDPR. Finally, processing operations may be based on Article 6(1)(f) of the GDPR. This legal basis applies to processing operations not covered by any of the aforementioned legal bases, where the processing is necessary to protect a legitimate interest of our company or a third party, provided that the interests, fundamental rights, and freedoms of the data subject do not override. Such processing operations are permitted to us particularly because they are expressly mentioned by the European legislator. The legislator considered that a legitimate interest may be assumed if the data subject is a customer of the controller (Recital 47 sentence 2 GDPR).
- Legitimate interests pursued by the controller or by a third party
If the processing of personal data is based on Article 6(1)(f) of the GDPR, our legitimate interest is the conduct of our business activities for the benefit of the well-being of all our employees and our shareholders.
- Duration for which the personal data will be stored
The criterion for the duration of the storage of personal data is the respective statutory retention period. After the expiration of this period, the corresponding data will be routinely deleted, provided they are no longer required for the fulfillment or initiation of a contract.
- Legal or contractual provisions for the provision of personal data; necessity for the conclusion of the contract; obligation of the data subject to provide the personal data; possible consequences of non-provision
We inform you that the provision of personal data is partly legally required (e.g., tax regulations) or may also arise from contractual provisions (e.g., information about the contracting party). Sometimes, it may be necessary for the conclusion of a contract that a data subject provides us with personal data, which must then be processed by us. For example, the data subject is obliged to provide us with personal data if our company enters into a contract with them. Failure to provide the personal data would result in the contract not being concluded with the data subject. Before providing personal data, the data subject must contact one of our employees. Our employee will inform the data subject on a case-by-case basis whether the provision of personal data is legally or contractually required or necessary for the conclusion of the contract, whether there is an obligation to provide the personal data, and what consequences the failure to provide the personal data would have.
- Existence of automated decision-making
As a responsible company, we refrain from automated decision-making or profiling.
This privacy policy was created using the privacy policy generator of DGD Deutsche Gesellschaft für Datenschutz GmbH, which acts as an external data protection officer in Hamburg, in cooperation with data protection lawyer Christian Solmecke.